Steve Madden, the footwear fashion mogul of the 21st century, has immersed his company into virtually every aspect of the fashion industry. With his primary success and initial endeavor as a shoe designer, he has now expanded into other accessories such as handbags, belts, socks, dresses, watches and outerwear. Steve Madden first made his mark over a decade ago with the now infamous chunky, clunky shoe designed for young women. The first Steve Madden shoes spoke to a young woman's independence and today it speaks to that same "grown up" woman. As the Madden girl has matured and evolved, so has the brand. Today the Steve Madden brand, which also includes the sophisticated Steven by Steve Madden line, represents a lifestyle. It is about embracing fashion, style and color while still maintaining that funky independence that first defined the brand 15 years ago.